Currently, most consumers make a prior consultation on the internet before buying anything, they will look for any reference, rating or information that makes it easier for them to make a decision and in the case of restaurants, the same applies.

Diners who today are looking for a gastronomic experience or simply to cover the need to have fun and eat, will carry out a preliminary research on any restaurant, bar or cafeteria to make the decision, that is why we share the following tips that Google has published, after conduct consumer research.

Find your restaurant experience

That restaurant is incredible to celebrate your birthday! Many want to see what their experience could entail. These types of comments are what your potential consumers could be looking for, the positioning of your restaurant to guarantee an experience helps you develop an expectation in the consumers in advance.

That is why you must awaken the emotion through the ratings of your restaurant on different platforms such as TripAdvisor, Facebook, Instagram, YouTube to Google Maps, when a potential client searches for "restaurant to celebrate birthdays" or "romantic dinner ”Your restaurant will have photos and comments about the experience that your customers had and without a doubt this will awaken the enthusiasm of visiting your restaurant.

Build trust with real and up-to-date information

We all like to be the best prepared for a new experience, from the best route to get to the restaurant to confirming business hours.

Update and inform on your social networks and other media such as google maps and tripadvisor all the details that you think are pertinent to make your new customers feel ready, share your schedules, the promotions you have that day and activities such as live music. Researching these details ahead of time relieves stress and gives confidence to the people who come to your restaurant. Nowadays even data such as the dress code are essential to make your guests feel comfortable.

The budget is your best ally

Your customers want to make sure they get the most benefit for their money, knowing how much a dish costs can open the doors to a large number of customers who like to budget their outings, at the end of the day your service, the taste, the environment and above all your waiters will promote a ticket with higher consumption, the most complicated job you have already managed to attract a new customer.

This information can be shared through promotions on your 2x1 social networks on a specific product at a time or day of the week, lunch combos or a special package for events, additionally on your website you can share your menu giving greater control of your budget to your new customers.

Start creating new experiences

Get to know your current customers

Feedback is important. Comments, photos and videos of your customers' experiences in your restaurant are worth gold, create the occasion for this to happen with incredible dishes, unique locations or special moments worth sharing.

Know what your customers like about your restaurant

Personalized attention is your best menu to surprise and win over your customer, current point of sale systems allow you to store a large amount of useful information about the tastes of your customers, to know which is the favorite dish of your customers and what promotions are more effective ..

Spread what your customers love

Now that you know who your customers are and what they love about your restaurant, invest time and creativity to design campaigns that promote and enhance those experiences.

We hope that these tips are useful for your business and that you can put them into practice to find new clients.