Including a vegan menu in your restaurant will allow you to attract consumers who are committed to a healthier lifestyle.

Vegetarian food or because of its vegan classification, for many people represents more than a choice in their diet, it is a lifestyle. Nowadays it is more common to hear people say "I am a vegetarian, or I am vegan" And although a few years ago these terms seemed a movement somewhat far from reality, today the offer of consumers against products of animal origin has increased.

In addition to betting on a healthier lifestyle and diet, vegans are people with a well-founded ideology about not consuming meat, milk, honey, eggs, or any product of animal origin. This position has generated an important gastronomic demand directed to this sector, which you can take advantage of to include a vegan menu in your menu, which could mean a new business model for your restaurant.

Reasons to include a vegan menu in your restaurant:

Variety More than offering foods such as fruits, vegetables and soy, the purpose of having a vegan menu is to include gastronomic proposals that diners are encouraged to try. Let's take an example: A group of five friends, one of whom is vegan, will not be encouraged to visit you if your menu only offers meat dishes, so in this case, you don't lose one, but five people. Healthier option A large part of the vegan population adapts this way of eating as part of a healthier lifestyle. Try including healthy and low-calorie options in your vegan menu and offer these dishes as an alternative for the general public who want to watch their weight. If you decide to include it, it is important that you indicate in some way in the menu that it is a dish suitable for a vegan diet. So the person who is interested in this type of gastronomic offer will locate it much faster when choosing between the entire menu.  

Veganism, an opportunity for the restaurant industry?

Do you know how much your restaurant loses by not having a vegan menu?

Including a vegan menu does not limit you to including products of plant origin, on the contrary, it encourages you to think of proposals that give a plus to your entire menu and even to the concept of your restaurant; There are many options that can be adapted to this twist, such as pizzerias, coffee shops or snacks or snacks. Present an attractive offer of three or four vegan dishes and you will see how you start to win more diners belonging to this segment. Consenting your customers is a way to invite them to return to your restaurant, offer them a discount, special promotions, or points for each visit, you can achieve it with the 'idealization cards', a low-cost alternative, friendly to your system and with great benefits. If you want to know more about this topic, Rest Card is an option that offers you several ways to reward your clients. Dare to know the advantages of Soft Restaurant®, the software specialized in the restaurant sector helps you to simplify the tasks of your operation.